A celebration of Y-3’s pioneering commitment to bridging the worlds of sport and fashion, Yohji Yamamoto brings his inimitable lens to the JFA. Representing the Japanese symbol for mystic power and strength, hand painted flame graphics act as consistent motifs throughout the collection, telling a story of the national team’s enduring dynamism.
Continuing to explore the concept of Contra-Natural, Y-3's latest drop brings together the synthetic environment of the city and the body's natural flow.
Centering on a series of juxtapositions, adidas and Yohji Yamamoto highlight the tensions at the heart of Y-3: sport and boundary pushing design, organic and synthetic, linear perfection and natural imperfection.
The story of Y-3 SS24 Chapter 2 is told through the lens of freerunners as they navigate deftly through the metropolitan landscape, where every maneuver is a gesture of connection with the environment.